Crossing the Line: Sales Strategies for Life & Health in the P&C Agency
Product Description
Improve profitability, increase customer retention, and diversify your business. Crossing the Line explores the opportunity P&C agents have in selling Life & Health products. It is designed to assist in expanding your business by showing you how to sell Life & Health products along with your usual auto, liability, and property products.
Crossing the Line: Sales Strategies for Life & Health in the P&C Agency

very good book for those of us who are planning to expnad our agent form a one man office to one with agency producers, etc. I have found this book invaluable
Rating: 5 / 5